by Veronica Buitron | Apr 26, 2022 | Digital Marketing Technology, Innovation, Strategy
In the new world of the after-effects of the pandemic, many companies are focusing on becoming leaner and how they can do more with less. That applies to all areas of an organization, including your marketing stack. Today, more than ever, it is a great moment to...
by Veronica Buitron | Oct 1, 2020 | Digital Marketing Technology, Marketing
When it comes down to digital marketing for Google and Facebook, creating a quality campaign with all the necessary elements is the task that takes the longest. So much so that many times as orders increase, cash flow gets delayed due to the time it takes to get...
by Veronica Buitron | Sep 15, 2020 | Digital Marketing Technology, Marketing
If you are a company that helps SMBs promote their business or products through ads, you know how exhilarating it is to help SMBs advance and compete, and to see your efforts translate into sales, ROI, you are making an impact and it feels good. However, although...
by Veronica Buitron | Jul 30, 2020 | Digital Marketing Technology, Innovation
The world of ad-buying has been talking about self-service for a while, and how agencies are doomed and soon we will all be directly buying from Google, Facebook Amazon, SnapChat, etc. without the need for a third party in between. Although Google has made multiple...
by Veronica Buitron | May 15, 2020 | Culture
As an SMB owner, I know I will have a story to tell my grandkids. I lived through a pandemic while owning a small business. And I’m not going to make it rosy, it was/is hard, difficult and downright scary. However, all I could do was to focus on what I can control,...