Digital Marketing Technology Archives

A Stand Out Tool for Verticalized Marketers

by Veronica Buitron | Sep 15, 2020 | Digital Marketing Technology, Marketing

If you are a company that helps SMBs promote their business or products through ads, you know how exhilarating it is to help SMBs advance and compete, and to see your efforts translate into sales, ROI, you are making an impact and it feels good. However, although...

Capturing Revenue through Intelligent Automation

by tangocode | Aug 13, 2020 | Digital Marketing Technology, Innovation

We believe in Intelligent Automation. To demonstrate the exponential potential it offers, here is a brief overview of an Intelligent Automation solution that we built for RentPath, a leading digital marketing solutions company that empowers millions nationwide to find...

The Future of Self-Serve in Digital Marketing

by Veronica Buitron | Jul 30, 2020 | Digital Marketing Technology, Innovation

The world of ad-buying has been talking about self-service for a while, and how agencies are doomed and soon we will all be directly buying from Google, Facebook Amazon, SnapChat, etc. without the need for a third party in between. Although Google has made multiple...

Intelligent Automation: A Better Way to Automate

by tangocode | Jul 21, 2020 | Digital Marketing Technology, Marketing

Current State Automation Automation has taken the digital marketing world by storm. It has been a long time coming, from the first platforms that promised to help save hours for digital marketing specialists to the powerful use of AI by Google and Facebook that showed...

A Leaner But Stronger Marketing Technology Stack

by Veronica Buitron | Jun 3, 2020 | Digital Marketing Technology, Innovation, Strategy

In the new world of the after-effects of the pandemic, many companies are focusing on becoming leaner and how they can do more with less. That applies to all areas of an organization, including your marketing stack. Today, more than ever, it is a great moment to...

Innovation Interview: RentPath

by tangocode | Jul 16, 2019 | Digital Marketing Technology, Innovation, Strategy

A conversation with Sr. Director of Product Danny Bowen @RentPath on Disruption in Real Estate The Real Estate Industry, like all others is getting disrupted by technology. So we at TangoCode sat down with one of the disruptors and market leaders in this space,...

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