The Future of Self-Serve in Digital Marketing
The world of ad-buying has been talking about self-service for a while, and how agencies are doomed and soon we will all be directly buying from Google, Facebook Amazon, SnapChat, etc. without the need for a third party in between. Although Google has made multiple...
Intelligent Automation: A Better Way to Automate
Current State Automation Automation has taken the digital marketing world by storm. It has been a long time coming, from the first platforms that promised to help save hours for digital marketing specialists to the powerful use of AI by Google and Facebook that showed...
A Leaner But Stronger Marketing Technology Stack
In the new world of the after-effects of the pandemic, many companies are focusing on becoming leaner and how they can do more with less. That applies to all areas of an organization, including your marketing stack. Today, more than ever, it is a great moment to...
Innovation Interview: RentPath
A conversation with Sr. Director of Product Danny Bowen @RentPath on Disruption in Real Estate The Real Estate Industry, like all others is getting disrupted by technology. So we at TangoCode sat down with one of the disruptors and market leaders in this space,...
How Customer Behavior is Redefining the Importance of Search (and How Chassis can Help)
Marketing has changed in recent years, and the world of B2B marketing has shifted right along with it. According to recent research and insights, people aren’t as linear as they used to be in their search, research, and shopping approaches. Instead of following a...
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