by Veronica Buitron | Sep 15, 2020 | Digital Marketing Technology, Marketing
If you are a company that helps SMBs promote their business or products through ads, you know how exhilarating it is to help SMBs advance and compete, and to see your efforts translate into sales, ROI, you are making an impact and it feels good. However, although...
by tangocode | Jul 21, 2020 | Digital Marketing Technology, Marketing
Current State Automation Automation has taken the digital marketing world by storm. It has been a long time coming, from the first platforms that promised to help save hours for digital marketing specialists to the powerful use of AI by Google and Facebook that showed...
by Veronica Buitron | Apr 20, 2020 | Marketing, Strategy
Our clients are companies whose value proposition includes digital marketing services, often providing Google search and Facebook advertising for SMBs. The COVID-19 crisis has forced many businesses to adjust, in some cases pausing all spending and in others shifting...
by Veronica Buitron | Jun 14, 2019 | Digital Marketing Technology, Marketing
Marketing has changed in recent years, and the world of B2B marketing has shifted right along with it. According to recent research and insights, people aren’t as linear as they used to be in their search, research, and shopping approaches. Instead of following a...
by Veronica Buitron | Feb 19, 2019 | Innovation, Marketing
Every time that we are at the beginning of a revolution, we fear for our job security. What will happen when AI replaces my job as a marketer? Will I have a job? However, I wonder, is AI a bad thing if it replaces parts of what I’m currently doing or is it an...
by Joel Evers | Feb 12, 2019 | Artificial Intelligence, Marketing
2019 is here, and the digital marketing landscape looks promising for the coming year. While all the standard things, like PPC, SEO, content marketing, and social media are here to stay, some parts of the industry will experience a dramatic shift in the coming months....