Making the Most out of Adwords Expanded Text Ads

Making the Most out of Adwords Expanded Text Ads

Google announced its new expanded text ads at the 2016 Google Performance Summit, but the ads were not widely available until now. Now, all advertisers can use the new ads on Adwords and take advantage of the extra headline and the extended description. The most...
WWDC 16 – A First Timer’s Experience

WWDC 16 – A First Timer’s Experience

It’s taken me way too long to write this post and it’s gone from a technical text (which at this point would be close to pointless to write, or at least it would not be original) to a second by second on how I felt those days (which was way too personal to be shared...
What makes the Design Sprint so valuable to businesses

What makes the Design Sprint so valuable to businesses

In the Software/Technology Industry, there is this buzz phrase called Minimum Viable Product (MVP) which according to Eric Ries is “[the] version of a new product which allows a team to collect the maximum amount of validated learning about customers with the least...
#SOCCERFANAPP PARA iPHONE: SE ACABÓ LA ESPERA

#SOCCERFANAPP PARA iPHONE: SE ACABÓ LA ESPERA

Al revisar la cantidad de usuarios y las métricas de nuestra #soccerfanapp fin de semana tras fin de semana, resulta evidente que el interés de los aficionados por contar con una aplicación móvil con la cual interactuar con su equipo favorito es mayor al anticipado....