CLAD

Revenew® is an enterprise local marketing management platform – bringing control, transparency and a holistic view to localized marketing.

With Revenew, enterprise brands are able to distribute marketing at scale; empowering local affiliates to market, compete, and grow in their local area.


JAVA WEB, MVC 5 C#, JQUERY, SQL AZURE . RUNS ON AZURE CLOUD

GOAL

To give Partners the ability to place pay-per-click (PPC) and display advertising orders through Revenew via an automated process.  This would allow them to manage their Sponsors’ campaigns at any possible magnitude, allowing for scalability.

CHALLENGES

In order to increase their efficiency and manage campaigns at scale, CLAD would need to integrate with:

-Adwords
-Piwik (an analytics software and competitor to Google Analytics)
-Revenew’s current Local Marketing Management Platform (LMMP)

Additionally, it would need to ensure an intuitive, accessible user experience.

SOLUTION

We developed a web application that integrated with Revenew’s existing infrastructure to provide all necessary automation capabilities.

-Campaign placement in Adwords and Error Management
-Aggregate reporting easily accessed in interactive dashboards
-Centralized management for search and banner campaigns
-Integration with Revenew’s Local Marketing Management Platform.

The automation provides instant metrics on performance and reporting to Revenew’s clients through an intuitive, self-serve platform.

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