Summary
KW Command platform provides a self-service solution for agents to create their ads, but it didn’t have a solution to activate listings at scale, limiting their ability to take advantage of Facebook features that increase the quality of ads.
High Level Features:
Challenge
KW Command platform provides a self-service solution for agents to create their ads, but it didn’t have a solution to activate listings at scale, limiting their ability to take advantage of Facebook features that increase the quality of ads.
Actions
We’re in development of an integration with Command & Chassis to provide a scalable solution that activates listings.
Results
KW will have all of its listings (around 4 million) in multiple Catalogs on Facebook that will update daily. This will allow agents to promote properties in real-time based on availability using Dynamic Lead Ads.
Technologies:
AWS Cloud Computing
Microservices architecture
Lambda Step Functions
NodeJS
React js
Chassis Engine