Real Estate Self-Serve Ad Platform

Summary

Many real estate agents in Apartment SEO's network wanted to bring ads in-house. Our idea was to develop an automated software that made ad creation and management a simple process for agents with no previous digital marketing experience. The process allows them to scale industry expertise across every ad, ultimately delivering a much higher quality of campaign.

High Level Features:

Specials Opt-in
Subscription base model
Integration with Stripe for Payment
Packages for opt-in of campaigns
Self management of budgets and campaigns
Oauth with Google to get access to client’s MCC
Self-Service Application integrated with their website

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Challenge

An agency specializing in Real Estate started to see bigger groups wanting to bring ad delivery in-house. The challenge was delivering a DIY solution that leverages their deep industry knowledge.

Actions

We’re currently developing a simple to use, DIY solution that leverages Chassis (already the product they used internally) to completely automate the ad delivery process.

Results

A self-service solution currently under construction that will be developed in 4.5 months.

Technologies:

AWS Cloud Computing

Microservices architecture

Lambda Step Functions

NodeJS

React js

Chassis Engine

Stripe Integration